Petlane is committed to protecting the privacy and security of individuals who visit Petlane’s website and using your personal information responsibly. We believe it is important for you to understand what information we will require from you, how it will be used, who will have access to that information, and the security procedures that we have implemented to protect your privacy.

Collection of Information

When visiting the site, you may be asked for certain types of personally identifiable information (e.g., your first and last name, mailing address, city, state, zip code, telephone number, e-mail address, credit card number, etc.). This information allows us to administer our business, provide customer service, and fulfill your order. You may volunteer to disclose personally identifiable information to us. If you do not want to disclose your personally identifiable information to us, please do not submit it. When you visit our site , we collect and store only the following: the name of the domain from which you access the Internet (for example, aol.com, if you are connecting from an America Online account), the date and time you access our site, and the Internet address of the website from which you linked directly to our site. We use this information to measure the number of visitors to the different sections of our site and to help us make our site more useful to visitors.

Use of Information

When you view our website, we may store some information in the form of a "cookie" or similar file that is automatically downloaded to your computer. Cookies are data files sent by a website to the user's hard disk, although domain names are collected and not the E-mail addresses of the user. This information is aggregated to measure the number of visits, average time spent on the site, number of pages viewed, and methods by which our site was found. We use this information to evaluate the use of our site and to continuously improve the content and service we provide, and make the site as accessible as possible. Our use of cookies also helps us to protect the security of confidential data. Web browsers often allow you to erase existing cookies from your hard drive, block the use of cookies and/or be notified when cookies are encountered. If you elect to block cookies, please note that you may not be able to take full advantage of the features and functions of the site. Your privacy and security are not compromised when you accept a cookie from our website. We use the information that is collected about you for a variety of purposes, such as confirming and fulfilling your order, e-mail contact in connection with your potential interest in our products or business opportunity, analyzing trends and statistics, enhancing the operation of the site, serving content and advertisements and sending informational and promotional materials about Petlane. We do not share this information with outside parties except to the extent necessary to complete the process or to the extent required by law.

Children’s Privacy

The site is a general audience website that is not specifically designed or targeted at children. We do not knowingly collect, use or disseminate any personally identifiable information from children under the age of 18. If, however, we become aware that personally identifiable information regarding a child under the age of 18 has been collected at the site, we will use such information for the sole purpose of contacting a parent or guardian of the child to obtain verifiable parental consent. If we cannot obtain consent after a reasonable period of time, or if when contacted a parent or guardian requests that we do not use or maintain such information, we will make reasonable efforts to delete it from our records.

Third-Party Links

The site may contain links to websites operated and maintained by third parties over which we have absolutely no control. Any information you provide to third party websites will be governed under the terms of each websites’ privacy policy and we encourage you to investigate and ask questions before disclosing any information to the operators of third party websites. We have no responsibility or liability whatsoever for the content, actions or policies of third party websites. The inclusion of third party websites on our Site in no way constitutes an endorsement of such websites’ content, actions or policies.

Security

To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online. Our data is protected by industry standard firewall and password protection systems.

Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. While we take steps to protect your personal information, we cannot guarantee the security of any information you transmit to us and you do so at your own risk. Upon receiving your transmission, we make all reasonable efforts to ensure its security on our systems. However, you are ultimately responsible for maintaining the secrecy of your username, passwords and/or any account information.

Policy Modifications

This Privacy Policy is effective as of June 18, 2004. Petlane reserves the right to change this Privacy Policy at any time. Any changes to this Agreement will be effective immediately upon notice, which may be provided to you via e-mail or by posting the latest version on our site. Your use of the site after such notice will be deemed acceptance of such changes. Be sure to review this Privacy Policy periodically to ensure familiarity with its most current version.